Social Media giant Facebook has just announced some new Snapchat-like features.
The announcement has been made through a press release by Connor Hayes, the Product Manager through a press release saying that they want to make it fast, fun and easy for people to share creative photos and videos with whomever they choose, and for however long they choose.
Among the features being rolled out is Camera Effects.
Starting this week on iOS and Android, you can tap on the camera icon on the top left corner of the Facebook app or swipe right from News Feed to try out the new in-app camera. The Facebook camera is packed with dozens of effects like masks, frames and interactive filters that you can apply to your photos and videos. Reactive effects let you interact with dynamic objects— like falling snow—and style effects apply an artistic filter to your video in real time, letting you turn your everyday selfie into a Picasso-style work of art.
The company is partnering with brands to create masks for upcoming movies Alien: Covenant, Despicable Me 3, Guardians of the Galaxy Vol. 2, Power Rangers, Smurfs: The Lost Village and Wonder Woman.
Also, they have launched “Stories: Show Friends What You’re Up To”
In the main Facebook app they’re also introducing Facebook Stories, which lets you share multiple photos and videos as part of a visual collection atop News Feed. Your friends can view photos or videos your story for 24 hours, and stories won’t appear on your Timeline or in News Feed unless you post them there, too.
In addition to sharing to your Story, they’ve also added Direct, an option that’s designed for sharing individual photos and videos with specific friends for a limited time.
When you send a photo or video via Direct, your friends will be able to view it once and replay it or write a reply. Once the conversation on the photo or video ends, the content is no longer visible in Direct.