We’ve already heard about broadcast plans for the 2012 London Olympics in the US on NBC and UK from BBC, but what about other areas of the world? YouTube, which is partnering with NBC on streaming in the US, has also struck a deal with the International Olympic Committee to stream 2,200 hours on 10 live high definition feeds to viewers in 64 territories across Asia and sub-Saharan Africa.
That only extends to countries where the digital rights haven’t already been snapped up, but it does mean that in many regions people will have access to a level of coverage that has never been available at all before on computers, phones and tablets. The English language commentated feeds will be available daily depending on the competition schedule, plus a 24-hour broadcast of the Olympic News Channel.
YouTube has already made a name for itself as a sports broadcaster to worldwide markets with events like Indian Premier League Cricket and now with the Olympics it’s taking another step forward. Check the press release after the break for the full list of countries as well as a video peek behind the scenes of producing such a large event.
