Instagram is expanding its AI-powered capabilities, allowing users to edit and reimagine their Stories directly with Meta’s artificial intelligence tools. The new feature, called “Restyle”, enables creators to enhance images in creative ways using AI, without needing separate apps or advanced editing skills.
Using the new tool, users can apply text prompts to their Stories, transforming ordinary photos into stylized, visually compelling content. Meta says the feature uses AI to reinterpret images in real-time, giving creators more freedom to experiment with color, mood, and style. The tool can also make subtle changes, such as adjusting lighting or background details, helping Stories feel more polished and professional.
The rollout reflects Instagram’s ongoing focus on AI-driven content creation. Earlier this year, the platform introduced generative AI stickers and interactive AI experiences, aiming to make creative editing more accessible to everyday users. Now, with Restyle, the process of enhancing Stories is faster and more intuitive, streamlining what once required multiple apps or advanced design skills.
Meta has positioned these AI tools as part of its larger push to integrate artificial intelligence across its apps. Instagram and Meta platforms increasingly leverage AI to assist creators, personalize experiences, and generate engaging content. While some users may be wary of automated editing, Instagram emphasizes that creators remain in control, with the ability to preview, adjust, or discard AI edits before posting.
The new Restyle feature is rolling out globally, giving millions of Instagram users the chance to experiment with AI-powered enhancements in their Stories. This update positions Instagram at the forefront of social media platforms, integrating AI directly into content creation, offering both casual users and creators powerful tools to elevate their digital storytelling.