Ben Namanya a 3rd year student at Makerere University won the first MTN ‘KIA Sportage’ car in the on-going exciting data campaign. The draw was held on Tuesday 11th November 2015 where his number was drawn as the winning serial number.
“I am extremely happy to be the first winner of the KIA cars, I didn’t think I would win but I was also hopeful that maybe I can win. I am so thankful to MTN Uganda for this campaign and encourage everybody to take part because you maybe the next winner of the KIA car,” said an excited Namanya when he was contacted.
“I simply bought an Avvio 781 then dialed *157*5# to enter the draw which after I just followed up on the activities of the campaign hoping that I would get announced as a winner and truly to my hopes I have just been rewarded.” explained Namanya.
The KIA car was handed over to Ben Namanya on Thursday 12th November 2015 at Simba Telecom.
MTN Uganda recently launched a this exciting promotion where subscribers could buy a new Avvio 3G smart phone and stand a chance to win one of the three cars.
The on-going promotion, which started 2 month ago, is intended to ignite some excitement into the telecom market while encouraging the usage of data, more especially on the 3G network.
Data is one of MTN Uganda’s key themes for 2015 and to bring this to life the leading telecom giant has continuously invested in a robust 3G and 4G network.
Previously Mapula Bodibe, the company’s Chief Marketing Officer had intimated that despite the fact that data usage had grown; there was still a big potential in the Ugandan market. In Uganda and Africa at large the biggest barrier to entry has largely been lack of affordable 3G smartphones.
She said there was need for more 3G devices in the market so as to allow for higher data consumption coming from better customer experience. This grows a more developed information society and even improve customer experience in Uganda.
“MTN Uganda is currently the leading network for smart phones and this new exciting campaign underpins this claim. As we tend to the festive season, we want to give back to you our subscribers by offering affordable high quality smartphones to improve your experience.” she previously said.
According to statistics smartphone entry devices now contribute 64 percent to total sales in the Ugandan market and this is highly attributed to the aggressive sale of affordable smartphones like the Avvio. MTN has the widest, most stable network for any smartphone,” she added.
In this promotion the phones being promoted which include the ‘Avvio 793’ and the ‘Avvio 781’ give users an upgraded data experience. The youth, who use data in a more exciting manner can upgrade from the 2G experience to 3G.
Moses Musiime the MTN Uganda’s Consumer Segment Manager said entering the promo has been designed to be very simple.
“Basically every phone bought is an entry opportunity for the customer to win. Once the phone is bought from any of the MTN outlets, the user has to enter the draw by subscribing to MTN ‘HollaZone’ package by simply dialing *157*5#,” he said.
“After every 20 days, a draw using the data collected from the campaign launch date will be run. There are 3 cars to be won, so every 20 day we shall announce a winner. The draw will be system generated and overseen by an AVIO partner and an MTN official,” he commented