Carrefour Uganda is celebrating the 2nd anniversary of its MyCLUB loyalty program. Themed “Dabo: The Reasons to Celebrate,” the event highlights the success of the program since its inception in August 2022 and offers customers the chance to win big.
Launched to help customers save more through an easy-to-use points system, MyCLUB has become an essential part of Carrefour’s engagement strategy. Members earn points on their purchases, which can be redeemed for shopping and exclusive deals. As the program turns two, Carrefour is giving away 100 million MyCLUB points to its loyal customers.
“Since its launch, MyCLUB has empowered our customers to maximize their savings. This anniversary celebrates the program’s success and our appreciation for the loyalty of our customers,” said Christophe Orcet, Regional Director for East Africa at Majid Al Futtaim Retail.
Running from 21st August to 3rd September 2024, the “Dabo: The Reasons to Celebrate” campaign offers customers a chance to win points that can be converted into cash at checkout. Shoppers who spend UGX100,000 or more could win up to 100 million MyCLUB points, with new members receiving 50,000 instant points upon signing up and making a transaction at any Carrefour store.
With a growing community of over 58,000 loyal members, MyCLUB has distributed over 20 billion points since its launch. Mr. Orcet emphasized that the program was designed with customers in mind as a way to thank them for their support over the years.
“‘Dabo: The Reasons to Celebrate’ embodies our gratitude toward our customers. We’re excited to celebrate this milestone and continue offering exceptional value,” Orcet added.
See also: MyCLUB: your passport to exclusive rewards and unmatched savings at Carrefour
