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Shopping Games

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By incorporating elements commonly seen in video games into the shopping journey retailers can craft an interactive atmosphere that transcends transactions. PHOTO: Davis Patton / Unsplash

By incorporating elements commonly seen in video games into the shopping journey retailers can craft an interactive atmosphere that transcends transactions. PHOTO: Davis Patton / Unsplash

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Shop and Score: Bringing Video Game Mechanics into Retail Environments

April 15, 2024

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