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Safeboda, Jumia, Tugende, join Efforts with other Startups to launch the E-Trade and Startup Association

This is a national initiative that helps organizations and startups unlock the potential of e-commerce

E-Commerce start-ups and organisations in Uganda can now exercise inclusive trade, create jobs across the world and achieve economic growth under one autonomous body – The E-Trade and Startup Association of Uganda.

The E-Trade and Startup Association of Uganda that was launched on Friday was founded by four start-ups that have in a short period of time grown to be major contributors to job creation and national tax revenues.

The four founding members include; – Safeboda, Jumia, Tugende and KTA Advocates.

Speaking at the launch, the Minister of State for ICT and National Guidance Dr. Chris Baryomunsi represented by Hon. Godfrey Baluku Kabbyanga the State Minister for National Guidance applauded the Association founders for bringing together industry players under an umbrella body, an avenue through which they can have a voice that the government can list to when addressing any issues at hand.

He added that government will ensure there are good laws and infrastructure to enable businesses to thrive.

The Association’s Acting Chairperson Ron Kawamara said this is coming at the right time when e-commerce is on its way to growth and development in Uganda.

“The ecosystem has grown and we will continue to leverage growth and scale out consumers in Uganda. We are at the receiving end of the government.” He said.

E-commerce players have invested over $300M ~ UGX 342 Billion in the last 5 years and revenues of between $10 million to $15 million are remitted to the Uganda Revenue Authority (URA) annually.

The co-founder and CEO of Tugende Limited Michael Wilkerson said the E-Trade and startups under this Association will in a short time become some of the largest taxpayers and job creators in Uganda.

He added, “the more exciting news is that startups and e-commerce businesses are not just about elites, we are seeing digital opportunities providing livelihoods and opportunities for rural farmers as well as fishermen on lakes, the same way for boda boda riders, right up to the top senior civil servants.

In cooperation with the business for eTrade and Startup development, a private-sector-led advisory council that encompasses large corporations and small businesses from within Uganda, e-Trade and Startup Association of Uganda fosters inclusive development by promoting the uptake of e-commerce amongst its members.

Through joining the platform, organizations can connect with potential partners, learn about trends and best practices, access up-to-date e-commerce data, and be informed of upcoming e-commerce events, fund raising, among so many benefits.

ALSO READ: Ronnie Teja: There’s Never Been a Better Time to Start an eCommerce Business


Joan Banura

A journalist at heart 💜 with a passion for Tech.
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