Line buys Microsoft-owned music streaming app MixRadio

Japan based messaging app Line has today inked a deal to buy MixRadio, a music streaming service that Microsoft acquired as part of its Nokia Devices and Services acquisition.

Line says MixRadio will continue to be available on Lumia devices as a third-party app, but the company appears determined to expand elsewhere on other platforms.

MixRadio will continue to collaborate with Microsoft to offer a personalized music experience as a third party service on Lumia smartphones.

Although MixRadio and Line will be an interesting match, this deal shouldn’t surprise anyone. It was long rumored that Microsoft planned to spin off its three-year-old MixRadio service. And Line already had plans to launch its own streaming music service.

Line is expanding into territories beyond traditional messaging rather quickly; the company only just launched its payments platform to the public this week.

Source: VB