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Orange, Gameloft to launch new mobile games services in Africa and Middle East‏

The new mobile games offer from Orange and Gameloft will make use of Gameloft’s most popular titles such as Asphalt 6 : Adrenaline; Assassin’s Creed : Revelations; Harry Potter and the Deathly Hallows 2; The Avengers; and more.

Orange is also an official sponsor of the Confederation of African Football (CAF), and is supporting its commitment to African football through the Gameloft partnership by pre-installing Gameloft Real Football 2012on mobile phones for customers.

Initial launches already successful

Through this partnership, Orange and Gameloft will make more than 300 games available through a dedicated section of the Orange mobile portal. After a successful launch in Ivory Coast, Mauritius, Madagascar and Jordan, this new mobile games offer was also been launched in Egypt on 26 June 2012, and available for 32 millions Mobinil customers.

Since January 2012 a selection of three Gameloft mobile games have been pre-installed on low-priced smartphones. Thanks to their easy access on the home screen of the device, these games were available through the « Try and Buy » mode which allows customer to test the game before buying it in a few clicks.

Orange has a commitment to make mobile multimedia and the mobile internet to even more of its customers around the world, and this partnership with Gameloft will allow it contribute to the democratization of mobile multimedia usage in Africa and the Middle East.

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