Google, Twitter sign deal to display real-time tweets in web search results

Google and Twitter have announced a partnership to display tweets in search results.

This renews the tieup that ended in 2011.

Google will be able to get more real-time results in its search queries, and help Twitter boost engagement after a period of sluggish user growth which has weighed on its stock price.

“We’re excited to team up with Google to bring Twitter’s unique, real-time content to Google’s search results,” said Twitter vice president Jana Messerschmidt.

Search results within the Google app and mobile Web, will ne the first to experience the deal, with a desktop version coming, said Messerschmidt.

“For example, if you’re interested in hearing more from Taylor Swift, a quick search on Google will pull up her most recent tweets,” she said in a blog post.

The two firms had a similar arrangement dating back to 2009, but tweets disappeared from Google search results in 2011.

Bing search engine has a similar function of integrating Twitter messages.

The deal may give Twitter more traffic, if not revenue.

[Via]