Safaricom and KCB Launch Fuliza ya Biashara Overdraft
Fuliza ya Biashara is M-PESA’s first credit solution dedicated to businesses and the latest in a string of innovations targeting business owners on the platform.
Safaricom and KCB Bank Kenya today launched Fuliza ya Biashara, a service that enables business owners on Lipa Na M-PESA to complete payments even with insufficient funds.
Fuliza ya Biashara will apply when making transactions from a Lipa Na M-PESA Business Till to other Till Numbers and PayBill Numbers, when sending money to an individual, and when withdrawing to the nominated number or at an agent. The service will advance an overdraft of up to KSH400,000 depending on the business’ limit.
“We launched Lipa Na M-PESA as a way for businesses to conveniently receive cashless payments through their mobile phones, whenever they are. With more than 538,000 businesses accepting payments through the service, our strategy is to now go beyond collecting payments by providing business owners with tools to manage and grow their businesses,” said Peter Ndegwa, CEO of Safaricom. “Fuliza ya Biashara caters especially to small businesses by providing them with instant, affordable credit of up to KSH00,000, empowering them to rapidly respond to their business needs.”
Fuliza ya Biashara is available through the M-PESA Business App and on the Lipa Na M-PESA Transacting Till on *234#. Business owners can access a minimum overdraft of KSH1,000 and can draw multiple overdrafts of up to KSH400,000 based on their assigned limit.
“This proposition once again signifies the immense opportunities available within the digital ecosystem managed by KCB and Safaricom,” said Mrs. Annastacia Kimtai, KCB Bank Kenya Managing Director. Adding that “We believe that the roll-out of this exciting feature will give Kenyan entrepreneurs the headroom to scale up their business operations without getting into the danger of not servicing some of their critical needs like payments to suppliers.”
Kimtai further remarked that “As a partner, KCB will conveniently provide the much-needed support to guarantee scalability and access across its various customer delivery touchpoints.”
The overdraft is offered a 2% one-off fee and a tiered daily access fee after the 24-hour free period. The Fuliza ya Biashara limit is reset every time a repayment is made, enabling business owners to immediately access new overdrafts including the amount they just repaid.
Safaricom and KCB say that the launch of Fuliza ya Biashara seeks to meet a gap in access to affordable credit especially among small and micro businesses that have been previously locked out due to their size and perceived risk. The solution provides each business with a tailored overdraft limit based on the transaction history on Lipa Na M-PESA and the repayment history of previous overdrafts.
Fuliza ya Biashara is M-PESA’s first credit solution dedicated to businesses and the latest in a string of innovations targeting business owners on the platform. In 2020, Safaricom introduced the Lipa Na M-PESA Business Till and M-PESA Business App, enabling businesses to make payments from Tills and providing simplified cash flow management through the app.
More than 390,000 businesses have downloaded the M-PESA Business App with over 50% of business transactions on M-PESA being made through the app.
