Over 170 million people in Africa access FaceBook each month, 94% being on mobile. (Photo Credit: New Vision Uganda)
Over 170 million people in Africa access FaceBook each month, 94% being on mobile. (Photo Credit: New Vision Uganda)

There’s no question as to why Facebook is always the lead. The social platform is the widest used social media platform in the world even in the smallest country you might know of. According to statistics by DreamGrow, Facebook has over 2.010 billion monthly active users globally, followed by Google’s video sharing platform; YouTube with 1.5 billion users, Facebook-owned photo & video sharing platform; Instagram with 700 million users, and micro-blogging site; Twitter with 328 million monthly active users.

These platforms can be accessed on any device you might come across as long as it has access to internet connectivity with the widest devices including; Desktop PCs, Mobiles, and Tablets. However, the fact remains that mobile phones will always be the lead when it comes to this. Online stats, and research done by different firms have shown that mobiles devices have the led when it comes to accessing social media.

Notably, according to research done and compiled by an Independent Dublin-based Web Analytics firm; StatCounter from September 2016 to August 2017, they identified that 85.81% of the people in Uganda are using these three devices; Desktop PCs, Mobiles, and Tablets to access Facebook, while you might have thought Twitter takes the second position, apparently the second position was to Visual discovery, collection, and storage tool; Pinterest – a platform that allows users to save images and categorize them on different boards. The platform carried a percentage of 6.19, while Twitter had 5.43%, YouTube – 0.99%, Google+ – 0.44%, and LinkedIn – 0.31%.

Source: StatCounter Global Stats – Social Media Market Share

On the other hand, while this was done separately on each device, the research shows that Twitter is being used more on Desktops than any other device.