Looks like Twitter wants to cement its position when it comes to live video.
The company has revealed that the Golden Globes’ red carpet is coming to network, though not the award show itself, but rather the pre-show event where the celebs walk the red carpet and are interviewed by Hollywood press with questions about what they’re wearing, and who they want to win, among other things.
The new deal will also see Twitter collaborating with the Hollywood Foreign Press in order to source questions from fans’ tweets.
During the stream, there will be a combination of exclusive interviews with celebrities, and the live video feed from the red carpet event. Twitter users will also be able to post their questions, and some selection of these will be included in the interviews during the pre-show.
The live stream will be available for both Twitter users and non-users alike. Those without a Twitter account can visit goldenglobes.twitter.com on the web or the @goldenglobes Twitter account.