Alex Ssenoga, Director and Founder, Sukuma Online

For a small business in Uganda today, a high internet connection can help propel your business – helping you access increasing cloud-based applications, share larger files, support more Wi-Fi-enabled devices, conduct video/web conferencing and more.

When it comes to the internet connection, most small businesses are torn between saving and investing in a specialized connection. Is it worth investing in a high-speed internet for a small business?

In principal, it is very important for a small business to think about saving at any opportunity that arises. However, such savings must not affect the ability of the business to grow and thrive.

Forbes reports that in the U.K. businesses lose 38 hours worth of productivity per employee each year due to slow Internet access and IT downtime.

“Running a digital marketing firm wouldn’t be possible, with all the numerous online activities we’re involved – right from blogging, to updating social media accounts of several of our clients, that involve uploading videos and large image files, to streaming of events and not forgetting managing our own email and SMS platform. A high speed internet connection is everything to us.” claimed Alex Ssenoga, Director and Founder, Sukuma Online – A tech Business Garage.

Alex Ssenoga, Director and Founder, Sukuma Online
Alex Ssenoga, Director and Founder, Sukuma Online

Productivity with the cloud

Cloud storage is the new way of storing information as businesses look to keep information more secure. Advancing to cloud storage takes your business a step ahead of the rest but then you will need high-speed internet to upload and download files.

Communication

A high-speed internet connection expands the channels through which employees communicate both inside and outside the office. This creates a uniform way of working even if people are at different places with tasks being completed on time.

Internal Collaborations

Full time collaboration among employees is very important for a small business if it is to grow and thrive in any competitive market. High-speed internet connections take away the waiting hours which can be put into constructive work to help the business grow.

Attaining an Online presence

A strong online presence is pertinent to most companies today. Advertising on social media has greatly increased with more people being on social media than any other online platform. A high-speed internet connection allows your business to upload videos and shows demos to potential customers hugely improving your market share. It becomes easier for employees to connect and interact with potential customers leading to sales.