In a quest to get ahead of Facebook and Microsoft, Telegram is giving away $1 million to developers that build bots for its chat app.

The cash will be given out as a grant at $25,000 per bot and all you have to do is “create an impressive bot” using the company’s Bot API.

The company says the bot can be ported over from another platform but it must be work as fast as a native integration, and must also be “useful” and ideally work in inline mode, a new chat feature outlined in its Bot 2.0 update which reduces the number of actual messages exchanged between human and bot.

The giveaway closes at the end of the year and you just need to contact BotSupport, using #BotPrize, to submit.