Advertisement Advertisement  

Looks like Smartphones are getting “Smarter” everyday with the increased number of uses that they can be put to.

Starwood Hotels has announced that they will host a trial run of a new, mobile check-in option that will allow customers to access their rooms without any hotel-issued keys.

The program debut will be showcased at the Aloft hotels in Cupertino, Ca., and in New York City’s Harlem neighborhood by March. Users will access the features through Starwood’s smartphone app and the low-power Bluetooth 4 wireless standard.

The hotel chain has released a video encouraging their would-be customers,”Everything you do today is smart.”

The video then follows a young woman throughout her day making “smart” choices, like using her phone to pay for coffee, instead of cash.

If you are a guest at one of the participating properties you will receive a message on your phone containing a virtual key, but the feature will only be available for iPhone 4s or newer models and Android phones running at least version 4.3 Jelly Bean

Starwood CEO Frits van Paasschen believes this will become the new standard for how people will want to enter a hotel. “It may be a novelty at first, but we think it will become table stakes for managing a hotel,” he said.

Below is the video promoting the service.

Source: The Blaze