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Jonathan Duncan, director for the Central and North East Africa region at APC by Schneider Electric, explains that the benefits of supporting authorised distributors are obvious, not only where building support for local business is concerned, but also in instances where resellers or customers find the need for support and technical assistance.

“All APC authorised distributors and resellers are committed to the range of its products and can provide the infrastructure needed to support it,” he says. “The advantage for end users is that our partners have direct access to the true APC product and our teams offer high levels of skill and expertise in product knowledge and after sales support.

“We have always been known to safeguard our channel and with this commitment we continue to lead the industry in preserving the integrity of our products,” Duncan adds.

“At APC, we are serious about our reputation as the world’s best selling power protection. More than 30 million customers worldwide trust APC to protect their files, photos and music, PCs, mp3s and AV equipment from power cuts, allow for safe shutdown and prevent data loss and costly downtime at home or at the office. One easy phone call is all it takes to confirm the authenticity of an APC product. Once customers register the unique identification code, printed on the back of the UPS, they can reap the benefits of owning the world’s best power protection ensuring; free technical support, product warranty and peace of mind.

“At present, all customers and partners should choose their sources wisely and certainly seek assistance from our local staff. We are in the business of reliability, which extends to all aspects of our customer’s experience with APC solutions. This means that it is critical that when a customer pays for authentic APC goods, he should receive the same. Anything less is unacceptable,” Duncan concludes.

The following companies are authorised APC distributors within East Africa.

Kenya, Tanzania, Rwanda and Uganda:

  1. Red Dot Distribution Ltd – www.reddotdistribution.com
  2. Redington Ltd – www.redingtongulf.com, www.redingtonmea.com
  3. Sai Office Ltd – www.sai-office.com
  4. Westcon, www.westconafrica.com
  5. Computer Technics Ltd – www.ctlups.com
  6. Legend Power Systems – www.legendpower.co.ke